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End of TV deal presents opportunity for digital growth - Rahal
Bobby Rahal believes that the upcoming expiration of IndyCar's current TV deal makes the series uniquely poised to capitalize on the growing prominence of digital broadcasting. The series is currently in the process of planning its next steps for when the current TV deal, split between ABC and NBCSN, concludes at the end of this year, and is doing so at a time when major sporting properties are increasingly looking beyond terrestrial and cable TV for their broadcasting options; Liberty's desire to create its own streaming service was fundamental to the U.S. F1 broadcasting deal that it struck with N for 2018. Related Stories Related Stories IndyCar Rahal unconcerned by aero testers' head...
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